Length: 2 Days
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Elicitation Skills Course,  Ethical and Compliant Information Collection

Young woman explaining to her co-workers her analysis on the subject

The Elicitation Skills course is designed to provide participants with the necessary knowledge and techniques to ethically and compliantly collect information through effective elicitation strategies. The course focuses on improving participants’ information collection skills for business intelligence, identifying missed market opportunities, and enhancing their ability to close deals. Participants will learn how to combine questioning, active listening, observation of verbal and non-verbal cues, and environmental awareness to elicit the required information in a professional manner.

Audience:
This course is specifically designed for the following populations:

  • Individuals responsible for managing key client accounts and driving business growth.
  • Marketing Professionals: Individuals involved in marketing activities, including market research and analysis.
  • Contract Negotiators: Professionals responsible for negotiating contracts and agreements with external parties.
  • Intelligence Analysts Community: Analysts engaged in collecting, analyzing, and interpreting data to support strategic decision-making.

Learning Objectives:
By the end of this course, participants will be able to:

  • Utilize elicitation techniques in their everyday business interactions to improve their information collection skills for business intelligence, identifying missed market opportunities, and closing deals effectively.
  • Combine questioning, active listening, observation of verbal and non-verbal cues, and environmental awareness to elicit the required information.
  • Assess their knowledge and skills through practical exercises and receive constructive feedback to enhance their elicitation abilities.

Course Outline:

Introduction to Elicitation Skills

  • Importance of ethical and compliant information collection
  • Overview of the impact of missed market intelligence and business opportunities
  • Introduction to the course objectives and structure

Understanding Elicitation Techniques

  • Types of elicitation techniques
  • The role of questioning in elicitation
  • Active listening and observation skills
  • Environmental awareness for effective elicitation

Applying Elicitation Skills in Business Contexts

  • Elicitation in business intelligence gathering
  • Identifying missed market opportunities through elicitation
  • Elicitation techniques for closing deals

Ethical and Compliant Elicitation Practices

  • Legal and ethical considerations in information collection
  • Compliance requirements and best practices
  • Managing confidential information and privacy concerns

Practical Exercises and Knowledge Assessment

  • Hands-on exercises to practice elicitation techniques
  • Knowledge assessment through practical scenarios
  • Feedback and discussion on individual performance

Conclusion and Action Planning

  • Recap of key learnings
  • Action planning for integrating elicitation skills into participants’ roles
  • Resources and references for further development

 

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