Price: $1,699.00

Length: 2 Days
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Creativity and Innovation Training

Creativity and innovation can be thought of as the one/two punch that elevates a company to greater success. Creativity is the process of coming up with new ideas. Innovation is the processes of putting new ideas into action.

Creativity is important because it helps a company improve team performance, create exceptional products and manage tasks. In this era of new technologies, creativity provides a means for companies to identify new ways to make technology useful.

Innovation is important because it is the means for differentiating products and services from those of competitors. For customers and clients to choose your business, your offer needs to be distinctive and valuable, and the only way to achieve this is through innovation.

Creative ideas can come from just about anywhere, including:

  • Partners
  • Employees
  • Target groups
  • Customers
  • Marketing specialists

Creativity and innovation within well-run businesses is a sure path to success. Stimulating creativity and creative problem-solving can lead to significant benefits, such as:

  • Improvements in the process of solving problems
  • Propelling innovation forward
  • Increasing the productivity of the business
  • Obtaining that competitive edge that every business is striving to achieve

People who think of themselves as non-creative types, are often surprised to learn that there really is a process to creative thinking.

In general, the greater your knowledge base and level of curiosity, the more ideas, patterns and combinations you can achieve, which then correlates to creating new and innovative products and services. But merely having the knowledge does not guarantee the formation of new patterns. The bits and pieces must be shaken up and iterated in new ways. Then the embryonic ideas must be evaluated and developed into usable ideas.

Creativity and Innovation Training Course by Tonex

Creativity and Innovation Training Course covers creative thinking and problem solving methods that generate new ideas and solve problems.

Creativity and Innovation Training

Creativity and Innovation Training Course will provide you with a range of tools and methods to enhance your creative and business thinking and innovation. It will introduce you to the world of innovation. We help you see how people think and how you can do to flourish their ability to be more innovative.

Through this hands-on training course, you will improve your skills to innovate and turn concepts and ideas into practical action.

Why Do You Need Creativity and Innovation Training?

  • To encourage your team to notice new ways of increasing revenue and reducing costs
  • To improve cross-functional relationships
  • To enhance employee involvement and motivation in your organization
  • To be able to measure success
  • To exercise creative thinking methodologies to produce ideas and solutions
  • To convert existing problems into opportunities for growth
  • To explore new techniques for sustaining enthusiasm for new initiatives
  • To inspire out-of-the-box thinking
  • To use creative thinking methods to nurture innovation and improve systems, products and processes
  • To improve morale, group performance and cooperation

Tonex Creativity and Innovation Training Format

Creativity and Innovation Training course includes hands-on seminar and individual/group activities. The training is delivered in a fun, interactive framework.


Creativity and Innovation Training is a 2-day course designed for:

  • Managers
  • Team leaders
  • Directors
  • Project managers
  • Supervisors
  • Business owners
  • Strategic leaders
  • Executives and VPs
  • All individuals who are interested in enhancing creativity in their workplace

Training Objectives

Upon the completion of this course, attendees are able to:

  • Understand how everyone can develop their creative skills
  • Apply a range of creative thinking tactics, methods, and techniques to produce ideas and solve problems
  • Use the methods and tools to produce ideas for enhancing areas of their own work
  • Produce new ideas & original solutions fast and easy
  • Evaluate and choose the best ideas & solutions
  • Identify unseen creative strengths
  • Understand and use the “process” of creativity
  • Find unexpected solutions to their challenges
  • Mix right and left brain thinking
  • Not limit themselves within rules
  • Think laterally
  • Move from good to outstanding

Course Outline


  • What is creativity and innovation?
  • Background of creativity
  • Benefits of using a creative approach
    • Facilitator presentation
    • Participant personal introductions and ice breaker

Difference Between Creativity & Innovation

  • Understanding the cycle of innovation
  • Facilitator presentation and group discussion

Breaking Through Thought Patterns

  • Distinguishing between left and right brain thinking
  • Determining how creative you are
  • Individual creative thinking exercise, group review and self assessment questionnaire

Enabling Creativity

  • Simple tactics and methods to develop creativity
  • Determining ways to extra develop creative thinking
  • Individual practical exercises and group review

Methods and Techniques for Creating Ideas

  • Brainstorming
  • Reverse brainstorming
  • Sort cards or mind maps
  • Sticky notes
  • Meta-planning technique
  • Determining when to apply each method of idea generation
  • Facilitator technique show with group learning review

Logical vs Lateral Thinking

  • Lateral and logical thinking
  • Valuing your strengths
  • Boost exercise, short presentation, “Message in a bottle” exercise, review

Creative Problem Solving

  • Creative problem solving techniques
  • Using the problem checklist, “go wild” and 5 whys
  • Applying to work related problems
  • Facilitator demonstration of techniques, pairs or trios exercise

Applying the Learning

  • Turning creative ideas into action
  • Small group practical problem solving and creative thinking activities, group feedback and review

Reviewing the Learning and Next Steps

  • Review of learning and action planning

The Messy Nature of Innovation

  • Determining practices that help promote creativity and innovation
  • Explain the differences between concentrating on results and concentrating on good process
  • Describe the linkage between courage, confidence and creativity

Cultivation New Ideas and Solutions

  • Apply different brainstorming methods for creating ideas
  • Explain the conditions that make for successful brainstorming
  • Determining which idea production tool works best for different situations

Recommended Practices Review

  • Determine the exercises and guidelines that generate an innovative workplace
  • Provide the creative process the patience required to get to bold ideas
  • Determine the moment when to move the process from diverging to converging

Tonex Creativity and Innovation Hands-On Workshop Sample

  • Stimuli activities
  • For brainwriting activities, participants will write down all of their ideas on the Post-its without speaking and then post them on the flip charts (placed by the instructor)
  • Participants will label, in capital letters, the top of the left flip chart “BEST IDEAS” and the top of the right flip chart “OTHER IDEAS.” (This later designation denotes that all ideas have potential to be modified or stimulate other ideas. Therefore, there is no such thing as “WORST IDEAS.”)
  • Participants are encouraged to use each idea verbalized as a stimulus to think of an improvement or new idea. If anyone does think of an improvement or new idea, the person writes it down on a Post-it Note
  • Participants divided into small groups will be given five minutes to think of different uses for a coffee mug. They are encouraged to think of as many uses as they can and write them on a flip chart, chalkboard, or white- board
  • Each group will report how many ideas they generated
  • Each group will have to think of at least five more ideas within four minutes
  • Participants are asked to go over their lists and see if their ideas fall into categories. For instance, do some of their ideas involve uses for holding foods and nonfoods? Did any ideas involve giving mugs away as presents or awards for different events? Or did they think of building things with them (such as a coffee cup castle)
  • Participants will describe the categories represented by their ideas and then use these categories to think of more ideas. For instance, sample categories for using coffee mugs might include holding liquid foods, solid foods, nonfood items, building things, weighing down things, supporting things, pounding things, as defensive weapons, etc.
  • Groups will share any unusual categories they might have thought of
  • Prior to this activity, participants are asked to consult an expert on the problem topic. For instance, they could use to search for experts or written examples of their advice
  • Participants in small groups will compare their notes with other group members. That is, have one person in each group report what he or she has learned, then the next person do the same, and so forth
  • The groups choose what they think are the best three responses and take turns reporting those to the large group
  • All of the groups will discuss the ideas they have heard and select the top three of those
  • The groups will pick the single best response, report it to the large group, and select the best of all those reported

Creativity and Innovation Training

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